Writing Style Guidelines from A to Z
A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z
B
board Capitalize when an official name of a specific board, and use all lowercase for casual references. Example: The board at Lane is the Lane Community College Board of Education.
boardroom One word. Capitalize when referring to a formal room name. Example: Meetings of the board take place monthly in the Boardroom.
boldface Text in bold works well for headlines and section headings. Avoid using in sentence text, and do not boldface individual words in a paragraph for emphasis.
branding This term refers to the consistent use of a distinctive look and message to differentiate one organization from another (similar to how cattle brands designate a particular herd). Effective branding assists the reader in understanding the organization and the message. Lane's branding efforts consist of the content and style of our messages, the college logo, fonts and colors, and a family of design features that are used consistently.
