News Releases
News from the Lane Community College Small Business Development Center
For release: September 15, 2010
On a Budget? Web-Based Marketing Could Be the Tool to Boost Your Business
Eugene, OR - The Lane SBDC is offering two workshops that give the tools necessary to have a successful online presence. The first workshop, starting October 4th, is Making Your Mark Online. It covers all aspects of developing a successful online business presence and helps establish realistic goals for a website. Also, work through the options for website development, hosting platforms, and online marketing avenues. Each session is taught by internet marketing professional, Jake Wakeley and Michael Stearns and is focused on giving the knowledge and resources necessary to make smart and financially sound choices on building a website successfully.
The second workshop, starting November 3rd, is Online Marketing for Web Business Owners. This workshop is a comprehensive introduction to the key elements of implementing a successful online marketing plan for a business. Workshop leader, Michael Stearns, HEROweb Marketing and Design, will show participants how to identify the specific needs of their businesses and create an action plan they can follow. In addition, the Online Marketing for Web Business Owners workshop will cover how to develop an online marketing strategy; learn to create content and do blogging; utilize search engine optimization; and understand paid advertising, social media, and analytics.
Visit our website for further details or additional classes at www.lanesbdc.com/home/lbd/smartlist_31/internet_marketing.html or call the Lane Small Business Development Center and speak with our Business Resource Team at 541.463.5255.
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Public information officer: Joan Aschim, (541) 463-5591, aschimj@lanecc.edu
Contact: Shirl Meads at 541.463.4622, fax 541.463.4628, or e-mail meadss@lanecc.edu
